CMC Affinity provides world-class, customised development and delivery of comprehensive medical education programmes to clients around the globe and at all stages of the product lifecycle.

As experts in adult learning principles, and in understanding the hectic schedules of healthcare professionals, we’re highly attuned to the fact that educational activities need to be tailored and delivered through the most appropriate channel for them to be successful.

By aligning our scientific expertise and creative energy, we can provide you with innovative, engaging and insight-driven multichannel education programmes and resources that support healthcare professionals – ultimately helping to achieve the best possible outcomes for patients.

CMC Affinity has successfully delivered blended learning programmes to provide disease awareness and product education to internal and external stakeholders:

  • Needs assessment
  • Multichannel medical education planning
  • Disease area websites
  • e-Learning
  • Interactive apps and AR/VR educational tools
  • Preceptorships and Masterclasses
  • Workshops
  • Webinars
  • Webcasts
  • Mentorship strategy and Planning
  • AI Chatbots